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Roger
von Oech

The leading US creativity guru, von Oech has a
light, easy style. He concentrates particularly on the blocks to creativity and how to
remove them. von Oech has gone beyond the traditional book form with the highly successful
Whack Pack, a set of cards to stimulate creativity. This is available as PC software too,
but having tried both we find the actual pack much more effective in practice.

No details available.

A Kick in the Seat of
the Pants.

If you liked A Whack on the Side of the Head then you ought to have the
sequel too. More of the same, but not simply a re-hash. Like its predecessor, the coffee
table approach to a creativity book - but none the worse for it.
Creative Whack Pack.

A creativity toolkit using von Oech's techniques. Comes in the form
of a four suit pack with different cards representing different techniques.
Excellent stimulation for a creativity session.

Expect the Unexpected

A neat idea, using quotes from ancient Greek philosopher
Heraclitus to stimulate creativity. It's essentially a whole (small) book
based on a single creativity technique - using a random quote as
stimulation, and the Heraclitus quotes can verge on fortune cookie
cheesiness, but von Oech pulls it off well, and it's useful (and cheap)
addition to the creativity library. New 1
February 2005
Innovative Whack Pack.

In 2003, von Oech added another card-based toolkit to his
Whack Pack line. Each card has a saying from the ancient Greek
philosopher Heraclitus, then a technique built around the saying. Like it's
predecessor, an excellent stimulation for a creativity session.
New 22 April 2004.
A Whack on the Side of
the Head.

Champion of the less formal style of business creativity, von Oech's approach may
be a bit too zany for some European audiences, but he knows his stuff and puts it across
with verve. Don't let the surface gloss put you off a very solid content.
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Copyright © Creativity
Unleashed Limited 2006
Last update 01 April 2005
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